08/2022 by HOLGER DASSLER - Back to overview

CHERRY MX joins a strategic partnership for the brand new XMG NEO 17 with Schenker Technologies, the German specialist for customizable high-end notebooks as well as desktop PCs: The flagship notebook is not only delivering maximum power through state-of-the-art hardware, but also the best mobile keyboard available at the moment thanks to the fully mechanical Ultra Low Profile Tactile from CHERRY MX. A particular highlight is that the XMG NEO 17 belongs to one of the first laptops with the new, tactile version of the ultra-thin MX switch.

CHERRY MX ULP: Unique and ultra-thin switch for notebooks

The CHERRY MX Ultra Low Profile, which received the German Innovation Award 2022, not only represents a unique and ultra-thin solution with a height of just 3.5 millimeters, but also demonstrates what is technically possible in the field of mechanical switches at the moment. With the thinnest model in the MX family so far, fully mechanical high-end keyboards can be realized, especially in the notebook sector, which stand out in terms of pleasant typing feel, intensive feedback during gaming or writing, as well as high reliability and durability.

The exclusive and patented switch design includes the feature set of CHERRY MX switches that has been proven for decades, which ensures maximum precision and perfect function even in the ultra low-profile design. This is achieved primarily by the highly precise and extremely reliable gold crosspoint contact system as well as the special choice of materials, such as stainless steel or high-temperature resistant polymer plastic, which are essential for the market-leading specifications of this switch. Of course, the production of every single CHERRY MX switch takes place in Germany without exception.

XMG NEO 17: Flagship with CHERRY MX ULP Tactile

With the MX ULP, CHERRY MX provides notebook manufacturers such as XMG with an exclusive technical solution and with it a way to add another outstanding feature to the absolute flagship models. This gives customers a special added value, because the first-class typing feel including the high precision previously only known from the desktop segment, , finds its way into mobile devices with the Ultra Low Profile switch.

The brand-new NEO 17 from XMG also uses this solution: The recently introduced tactile version of the MX switch with haptic feedback is used, which lacks the typical actuation noise compared to the click derivative. Thus, buyers of the high-end notebook get an absolutely reliable, fully mechanical keyboard for absolutely precise inputs during gaming, frequent typing and content creation. 

High-end laptop with maximum performance thanks to AMD Ryzen and Nvidia Geforce

However, the brand-new XMG NEO 17 offers even more special features in terms of hardware: The notebook series designed for maximum performance includes configurations with the AMD Ryzen 6900HX, which provides 8 physical cores and 16 threads. The high-end mobile CPU is combined with extremely powerful graphics cards from Nvidia: The Geforce RTX 3080 Ti, the RTX 3080 and the RTX 3070 Ti are available. The whole configuration can be combined with up to 64 gigabytes of DDR5 RAM and two super-fast PCIe 4.0 SSDs.

XMG relies on a powerful cooling system with a composite cooler with five heat pipes, separate heatsinks on all four air outlets, two 11-millimeter fans with low-frequency sound characteristics. This allows even the RTX 3080 Ti to run permanently with the maximum specified TGP of 175 watts. The high-end notebook can optionally be upgraded with the XMG OASIS water cooling for even quieter operation and lower temperatures. Besides that, the XMG NEO 17 features a sharp 16:10 IPS display with 2560 x 1600 pixels, 240 Hz, G-SYNC and high color fidelity, as well as a 99 watt-hour battery.

Robert Schenker, CEO of Schenker Technologies GmbH, is convinced by the use of the CHERRY MX ULP Tactile: "The CHERRY MX Ultra Low Profile switch is an excellent addition to our new NEO 17. With XMG products, we offer our customers state-of-the-art solutions with the latest and best technologies. The high-end laptops from the NEO series are the performance pinnacle of our product portfolio. That's exactly why we put together a perfect hardware package that meets the high demands of hardcore gamers, creatives and enthusiasts. The CHERRY MX ULP fits perfectly into this concept, because our NEO 17 not only offers maximum performance, but also the best keyboard in the notebook segment at the moment. In addition, we are among the first to be able to offer the Tactile variant of this MX switch. Thus, our customers benefit from our excellent cooperation with CHERRY MX and get a laptop with a first-class typing feel."

Rolf Unterberger, CEO of CHERRY, is also excited about the partnership with XMG: "We at CHERRY are of course very excited that XMG, as a popular and highly experienced notebook brand from Germany, is relying on our German Innovation Award 2022-winning MX Ultra Low Profile switches to further meet the upscale demands of gamers, content creators and enthusiasts. The NEO 17 is one of the first high-end devices to use the brand new ULP Tactile variant. The result is pure performance combined with an absolute upper-class keyboard and the corresponding precise typing feel, which was only found in the desktop sector before the introduction of our ultra-thin MX switch. We are proud that Schenker Technologies relies on our technically unique solution and thus offers customers a perfect package."

About XMG

Since 2009, XMG has stood for uncompromisingly designed high-end laptops and desktop PCs - freely configurable and specially tailored to the high demands of gamers, creative professionals and power users. The brand's DNA includes active engagement with the community and direct involvement in the establishment and development of the e-sports scene. All laptops and desktop PCs can be configured according to the customers’ individual needs via the partner shop which, like XMG itself, belongs to Schenker Technologies GmbH. The devices, which are manufactured in Leipzig, Germany, always feature the latest technologies and are backed up by unique award-winning service and support – having received multiple independent customer-survey accolades.